This year, Duolingo announced a major strategic shift: from monetization to user growth, with a target of 100 million daily active users by the end of 2028. To get there, it needs to grow about 25% year over year, every quarter. In Q2 2026, daily users grew 23%, to 58.7 million, the first time growth has sped up in two years. Duolingo also disclosed a roughly $10 million bonus that pays out if Q4 growth hits 25% or more. Paid subscribers grew by about 200,000 in the quarter, the fewest since 2

In 2027, Duolingo is shutting down Duolingo for Schools, its free classroom tool that helped teachers track student progress and assign lessons. Coursera did the same thing last year, ending free course audits. It seemed sudden, but the signs were there. Class Central tracked the Duolingo for Schools shutdown too. And this time, the signs were all across social media platforms. Why the Shutdown? Duolingo for Schools was launched in 2015. Within a week, more than 10,000 teachers and 25,000 stud

Unlike multiple-choice questions, peer-reviewed assessments are manually graded by other learners.

A human analysis of financial documents reveals what AI content farms missed: Duolingo’s GenAI features are undermining its own profit margins.